Top 6 Black Friday and Cyber Monday Marketing Tips Most Businesses Overlook
November 21, 2022
Black Friday and Cyber Monday are the two busiest shopping days of the year. It’s a
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I GOTCHU BOO
You grab the bubbly.
I’ll pour the Champagne Campaigns that make your Sales overflow
You grab the bubbly.
I’ll pour the Champagne Campaigns that make your Sales overflow
With proven ad and digital marketing strategies, you CAN hit the BIG, HUGE, business goals that feel impossible. You don’t want fake & flashy “get rich” promises….
I’m talking about methods that are the whole, juicy orange vs. faux concentrate.
“Toccara is a wizard on FB! She is my personal savior when it comes to all of the marketing I do! LAM wouldn’t exist without her help! Do yourself a favor and watch her free tutorials!”
AESHA SHAPIRO
I GOTCHU BOO
As well as being the CEO of Hawaii’s largest, I’ve made it my mission to help business owners reach goals even THEY hadn’t thought possible through my digital marketing courses and programs.
Whether it’s hitting the $1 million sales mark in less than 12 months (yes, I’ve helped multiple business owners do this!), or slaying the competition with out of the box, innovative, creative digital marketing campaigns, when you know it’s time to take your success to the next-level, don’t sign anything until you’ve spoken with me first.
Jump for joy at getting my best digital marketing strategies for $0. Sprinkle in these tactics like cinnamon on your favorite latte and gasp at the ROI-boosting results. Thousands of dollars of FREE Facebook ad training and resources are just a click away.
Access the exact roadmap my social media marketing business uses to multiply sales for multi-million dollar brands with proven Facebook ad strategies that bring in dollars, even if you’re a newbie or flopped at running ads in the past.
Amplify sales without lifting a finger. As a premium digital marketing agency, my team and I scale multi-million-dollar companies with the most meticulous system you’ve ever seen. Social media. Ads. SEO. Email marketing. All done for you.
In as little as 4 weeks, learn how social media ads can scale your business
After building up one of the most engaged Facebook groups in all of Hawaii, growing a thriving eCommerce brand across 15 countries, and scaling marketing clients to reach over 30 million customers, agency founders, business owners, and entrepreneurs began seeking my advice.
As I dove into their data and the back end of their Facebook Ads Managers, my heart broke at realizing the truth: The average digital ad agency is like a shady club: Full of smoke & mirrors.
Caught in false promises, overcomplicated formulas, mismanaged ad accounts, and flat-out lies from ad agencies, I saw how some higher-level ad account tweaks would take these business owners from “Why am I not getting sales?!” to phones dinging with purchase alerts. The results that came after changed my life’s calling forever.
After overseeing millions in ad spend, auditing hundreds of ad accounts, and helping businesses grow on the daily, I’ve built up an arsenal of expert digital growth tools and strategies that I know work time and again. And I want to share these with you.
Because I believe you can magnify your dream business that sells with ease and create a lifestyle that gives you time with loved ones, laptop shut.
If you’ll indulge me for a minute, you’ll find the right systems and formulas to scaling your business successfully online are here – proven to work.
Black Friday and Cyber Monday are the two busiest shopping days of the year. It’s a
Are you looking to increase sales in your eCommerce store? Here are 10 eCommerce digital marketing tips you need to try right now.
In 2022, having the right ecommerce tips can be the difference between success and failure. So read this guide to learn all about Facebook ads vs Google ads.
There’s nothing sexier to me than talking online marketing and business growth strategies. I’ve been snuggling up with spreadsheets for over a decade, using my economist brain, eCommerce experience, and obsession with data to grow companies with proven frameworks.
Because when go-getters make more money, increased funds grant them freedom to fuel their dream lives.
As a single mom who’s grown multi-million dollar brands and shown others how to do the same through my ad agency, I know that with the right blueprint – anything is possible.
There’s nothing sexier to me than talking online marketing and business growth. Yep, I’ve been snuggling up with spreadsheets for over a decade now and sharing my best marketing tips on social. Follow me for free marketing resources.
Sliders are the speed bumps of the website world!
One minute you’re admiring the goods, next thing you know, they’ve swiped left out of ...
Jan 30
Sliders are the speed bumps of the website world!
One minute you’re admiring the goods, next thing you know, they’ve swiped left out of your life. 💔
Don’t believe me?
Take a cue from the big dogs of eCommerce - Target, Walmart, Macy’s, Etsy, Alibaba, Wayfair, Home Depot, Amazon, and eBay - not a slider in sight 🧐
Why waste your time and money trying to figure out what works when you can copy and paste successful strategies the pros are using for free?💰
My advice? Ditch the website slider and watch your website speed, conversions & sales soar. 🚀
Thank you @godaddy for inviting me to share my passion for marketing and online business growth with some amazingly driven business owners!
#seotips #ecommerce #smartmarketing #digitalmarketing #onlinemarketing #marketingtraining #ecommercemarketing #conversionrateoptimization #websitedesign #digitalmarketingtips
Once upon a time, there was a little girl who, by slipping into an oversized t-shirt and adorning a Haku lei her friends had gifted her with, quietly ...
Jan 30
Once upon a time, there was a little girl who, by slipping into an oversized t-shirt and adorning a Haku lei her friends had gifted her with, quietly transformed into a princess. 👸🏻
As her 41st birthday approached in just a few days, she reflected on how grateful she was for the experiences that had shaped her into the resilient and ambitious woman she had become, and was continuing to evolve into.
She felt… at ease. 🙏
And with a heart full of gratitude for what was behind her, and excitement and anticipation for the year to come, she embraced the unknown and dared to chase even bigger dreams.
But she didn’t do it alone.
Surrounded by a sisterhood of strong and radiant women, her confidence grew, her spirit flourished, and her heart overflowed with joy and support.
So let’s raise a glass to all the female powerhouses out there. 🥂
May you always be surrounded by a squad of boss babes who lift you up and push you to reach new heights. 👯♀️👯♀️
Because when women come together, we are unstoppable.
And what seems like it could only be a fairytale that we read about in books, becomes our reality of tomorrow. ❤️
#sisterhood #femaleempowerment #thisis40 #bossbabe #fempreneur #womensupportingwomen #mompreneur #bossladymindset #liveinspired
Want to be the Lebron James of marketing? 🏀
If the marketing strategies you’ve been dribbling with these past few years are feeling more...
Jan 29
Want to be the Lebron James of marketing? 🏀
If the marketing strategies you’ve been dribbling with these past few years are feeling more like an airball, today is your chance to slam dunk with something new.
Because I’m shooting 3 three-pointer strategies to make your competition sweat like it’s game 7 of the finals. 😅
Ready?! Let’s go! ⬇️
Idea 1: UGC, or what I like to call ‘Unbelievably Good Content’ created by real people, your customers, influencers, or even celebrities.
Just make sure it’s not too polished because consumers want to see relatable content that feels authentic. 🙌
Our agency matches brands with content creators, so reach out if you’d like to learn more about our program.
Idea 2: Affiliate marketing, the secret sauce behind all those blogs you love to read.
Did you REALLY think they aren’t profiting off their Top 10 Lists and product reviews? 😬
Yeah, no….
It’s a massive industry and a great way to extend your marketing reach beyond your own efforts.
It’s kind of like having an army of brand ambassadors selling your products for you.
Our agency offers this service, so hit me up if you’d like to learn more.
Idea 3: Expand beyond the same old platforms you’ve been using for years and expand to newer ones.
Think of it like this, would you rather be a one-hit wonder or an iconic artist with multiple chart-topping albums? ⭐️⭐️⭐️⭐️⭐️
The marketing game changes very quickly, and if you’re not on the offensive, constantly trying new strategies and expanding your reach, you’re going to be left in the dust.
Hope these 🔥 sizzling 🔥 new marketing strategies help you smash your growth goals this year!
And if you need more high-level agency support, reach out to see if we may be a good fit for your biz.
#ecommercemarketing #digitalmarketing #ugc #onlinemarketing #contentcreator #socialmediamarketing
Tired of spending endless hours crafting the perfect email welcome flow? 😩
Say hello to the lazy marketer’s solution: recycle your old ...
Jan 28
Tired of spending endless hours crafting the perfect email welcome flow? 😩
Say hello to the lazy marketer’s solution: recycle your old emails! ♻️
In just minutes, you’ll have a brand new welcome flow that your new subscribers will love (or at least not know have been repurposed).
Because let’s be real, who wants to work harder when you can work smarter? 🧠
And the best part? You’ll finally have time to catch up on your favorite Netflix shows. 📺
#WelcomeFlowDoneRight #NetflixAndChill
#EmailMarketing #MarketingTips #lifehack #worksmarternotharder
We all have dreams and aspirations, but often times we get caught up in our own doubts and fears.
We remain in our comfort zones, afraid to ...
Jan 25
We all have dreams and aspirations, but often times we get caught up in our own doubts and fears.
We remain in our comfort zones, afraid to take risks and chase after what we truly want for fear of failure and rejection.
And in a blink of an eye, our lives have passed us by and we’re left with the regrets of the dreams we didn’t accomplish, for nothing other than our lack of courage.
But as Wayne Dyer so beautifully stated, “We cannot become what we want to be by remaining what we are.”
Today is the day to shift our mindset & take action toward achieving our deepest desires.
It’s a day for self reflection and radical accountability for where we’re at in our lives.
It’s time to take a personal inventory of where we have fallen short in the past so we can continue to evolve & grow into the best version of ourselves.
Making positive changes toward progress can be uncomfortable.
Trust the journey.
Know that the Universe is conspiring in your favor.
It’s always there to guide you down the right path to your highest self, so long as you’re open to hearing it’s gentle whispers.
Today is the day you embrace stepping into fear & creating the life you’ve always wanted.
When you truly believe in yourself & your ability to achieve your dreams, and start taking passionate action toward them, beautiful opportunities start to appear everywhere.
Doors that were once closed begin to open, & you start to notice the signs and synchronicities that the Universe is sending your way.
This is the Law of Attraction.
The truth is success & abundance are not just for a select few. They are available to everyone.
It’s all about having the right mindset, continuing to evolve, & taking consistent action toward your goals, regardless of how steep the climb is.
Don’t let doubt & fear hold you back any longer.
Take the first step toward manifesting your dreams & start living the life you’ve always envisioned for yourself.
The time is now, & the possibilities are endless.
Cheers to your journey friend.
#manifestation #lawofattraction #abundance #success #mindset #inspiration #motivation #lawofassumption #waynedyer #abrahamhicks
Want to know the secret to email marketing domination? 📧
It’s all about planning ahead!
Think of it like a road trip - without...
Jan 24
Want to know the secret to email marketing domination? 📧
It’s all about planning ahead!
Think of it like a road trip - without a map, you’ll end up lost, confused, and wasting a lot of time.
But with a plan, you’ll know exactly where you’re going and how to get there quickly. 💁🏻♀️
Plus, when you plan everything ahead on a marketing calendar, you’ll know exactly who you want to target and how, make your promotions look like they were made by a pro, and increase your revenue like the boss you are. 👊
And the best part? 🤔
You can set it and forget it. 🙌
A good email marketing strategy will allow for a lot of automation so you can watch the money roll in while you’re counting sheep. 🐑
Thank you @shopify for inviting me to be a part of this mastermind. I absolutely LOVE supporting business owners who are passionate about growing their businesses! 🙏
If you need email design inspo, check out my bio for hundreds of professional email design templates from my team at Karizma Marketing.
We’re a @klaviyo Gold Master Partner supporting elite eCommerce brands with all their e-mail marketing needs. Our clients made over 7-figures in revenue last month. Want to be part of it? Just reach out! 🙌
#EmailMarketing #MarketingTips #klaviyo #shopify #digitalmarketing #ecommerce #contentcreation #marketing #socialmediamarketing #planahead
Want to know my secret to going from 0 to 13k TikTok followers in just 6 months? 😱
I put my money where my mouth is 🤑 and invested in ...
Jan 23
Want to know my secret to going from 0 to 13k TikTok followers in just 6 months? 😱
I put my money where my mouth is 🤑 and invested in ads, but not without being frugal - I spent less than a fancy latte on each post. ☕️
I also did my research, like the true nerd I am 🤓, and studied TikTok SEO, found out what people were searching for, and tailored my content accordingly.
And let’s not forget, I stalked my competition and copied their top-performing and liked videos (don’t tell them I said that). 🤫
💡 Bonus tip: I also made sure to include my old videos in my new posts to give them a second chance at fame. 🎬
PS - It’s been a hot minute since I made this video and I’m now at 23K followers in just 9 months. So, don’t let anyone tell you that you can’t achieve your wildest social media dreams! #yougotthis 🙌
If you want more tips and tricks on how to become the talk of the TikTok town, come join me over there - I’m @ toccarakarizma on every social channel and I’ll be waiting with open arms (and a few more growth hacks up my sleeve). 😉
#TikTokTips #GrowthHacking #marketing #growyourbusiness #tips #videomarketing
Straight lines are soooo last year. Try this zigzag hack instead.⚡️
Zigzag your way to more sales by implementing this strategy.
...
Jan 20
Straight lines are soooo last year. Try this zigzag hack instead.⚡️
Zigzag your way to more sales by implementing this strategy.
It’s the ultimate secret weapon for boosting conversions.🔥💻
It’s called the zigzag hack. Or at least that’s what I call it. 😅
Here’s what you do:
Mix it up in your email designs and on your website landing pages by alternating images and text from one side to the other for a zigzag effect that will have your audience scrolling for days.
Try it on all your landing pages and emails and watch your conversions soar. 🚀
Did you know this marketing hack already or is this something new you’re going to try?
#landingpage #emailmarketing #ecommercetips #growthhacking #uxdesign #digitalmarketing
Nothing worth having comes without discipline and hard work 💪💪💪
#consistencyiskey #discipline #hardwork #fitfam #fitnessmotivation ...
Jan 19
Nothing worth having comes without discipline and hard work 💪💪💪
#consistencyiskey #discipline #hardwork #fitfam #fitnessmotivation #girlswholift #hawaii #outdoorworkout #gymrat #workoutmotivation #followyourdreams #plantpowered #whatveganslooklike #successmindset #outdooryoga #yogainspiration
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#inspirationalquotes #wordstoliveby #hardworkpaysoft #trendingsongs #fitover40
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#fitlife #fitmom #fempire #womenwholift #hawaiiunchained #oahu
Some see obstacles. Others see opportunities for growth. Which one are you? 🤷🏻♀️
Repeat after me:
“I am a powerhouse ...
Jan 18
Some see obstacles. Others see opportunities for growth. Which one are you? 🤷🏻♀️
Repeat after me:
“I am a powerhouse of purpose and passion.”
“Yesterday’s accomplishments are today’s gratitude.”
“Happiness is a choice, and so are the people I surround myself with.”
“Bring on the good vibes and easy living.”
✨💫 Here’s to crushing your goals today 💫✨
#positivitywins #mindsetiseverything #challengeaccepted #yougotthis #goodvibesonly #dailyaffirmations
Say goodbye to boring product shots and hello to #realtalk !
At your next photo shoot, make sure you are getting product and model shots from...
Jan 16
Say goodbye to boring product shots and hello to #realtalk !
At your next photo shoot, make sure you are getting product and model shots from all angles, including the product package, the product outside of its package, the product’s ingredients and nutrition facts…
Because let’s be real, no one wants to buy a product they can’t see the texture of!
And PSA to all brands, let’s start seeing some real bodies on our feeds - no more mannequins. Consumers want to see real women with real curves. #bodypositivity
#fashion
#skincare
#beauty
#productphotography
#realbodies
#photoshootideas
#brandstrategy
When we trust the Universe, we trust that we are exactly where we are meant to be and that everything that happens TO us is actually happening FOR us ...
Jan 15
When we trust the Universe, we trust that we are exactly where we are meant to be and that everything that happens TO us is actually happening FOR us and for our highest good.
It means understanding that the Universe always has our back, even when things don't go as we expect or the way we want them to.
Trusting the Universe means having the courage to let go of what we think we want and being open to the possibilities that lie ahead.
It means being willing to take risks and trust that everything will fall into place, even when the path looks different than what we imagined.
Trusting the Universe means being open to the signs and messages that it sends us and being willing to follow the path that it lays out for us.
It means letting go of fear and having the courage to follow our hearts.
It means letting go of our need to control and surrendering to the flow of life.
So dear friend, be open to the signs and messages that the Universe sends you and trust that everything is happening for a reason and for your greatest good. 🙏❤️
#theuniversehasyourback #trusttheuniverse #followyourheart #everythinghappensforareason #trusttheprocess #hakulei
Consistency is key 🤙💪🔑
It’s those who put in the extra hours, the extra effort, the extra work, even when it’s hard, that reap ...
Jan 14
Consistency is key 🤙💪🔑
It’s those who put in the extra hours, the extra effort, the extra work, even when it’s hard, that reap the benefits of their efforts.
And this is true in every area of our lives - business, relationships, parenting, addiction, self-development, fitness, health… The list goes on and on.
The harsh truth is there is no elevator to success.
It’s small, deliberate, and (sometimes) scary steps forward, up the steepest mountains, that often lead to the outcomes we desire.
So go on and get it champ! One step (or workout) at a time. 😉
🌟 Quote by Marie Forleo 🌟
#marieforleo #capcut #consistencyiskey #workoutmotivation #beachworkout #resistancebandworkout #motivationalquotes #plantpowered #girlswholift
#dontjudgeme 🫣 My cringe worthy moment is your gain! Here’s 18 marketing ideas you can use to boost your biz this month. 🙌
Go on and ...
Jan 13
#dontjudgeme 🫣 My cringe worthy moment is your gain! Here’s 18 marketing ideas you can use to boost your biz this month. 🙌
Go on and get ‘em tiger!🐯
#cringeworthy #marketing #socialmediamanager #rockandroll #garyglitter #digitalmarketingtips
Screenshot & Save this bad boy!
These are the 7 areas you really want to focus your marketing efforts in 2023 to grow your online ...
Jan 12
Screenshot & Save this bad boy!
These are the 7 areas you really want to focus your marketing efforts in 2023 to grow your online business.
Trust me, if you follow these expert digital marketing tips, your eCommerce business will grow.
I didn’t have room for it, but I also recommend you start creating way more user generated content (UGC) and also start expanding your reach on additional marketing platforms given the new landscape with iOS and marketing.
2023 is your year baby! 🫵👊
If you are an elite eCommerce brand with scary growth goals for 2023, #igotchu
Our agency specializes in omnichannel digital marketing services for established eCommerce brands, including paid ads, organic social, email marketing, SEO, and more.
Adding us to your team is like putting a Ferrari engine into your business. 🏎️💨
We’re a Klaviyo Gold Master Partner, Privy Platinum Partner, Shopify Partner, Google Ads Partner, and have over 40+ 5-Star Reviews on Google alone. ⭐️⭐️⭐️⭐️⭐️
If you’re looking for a 5-star, red carpet agency experience with massive results behind us, we’re the one. ❤️
Reach out if you would like to learn more.
#ecommercemarketing #shopifyexperts #ugc #contentmarketingtips #socialmediamarketingtips #instagramalgorithm #digitalmarketingtips
Use this simple hack to turn more of your website visitors into paying customers!
🚨SPOILER ALERT🚨 All you have to do is change the text...
Jan 12
Use this simple hack to turn more of your website visitors into paying customers!
🚨SPOILER ALERT🚨 All you have to do is change the text on your Call-to-Action button. 😅
Sometimes the biggest wins come from the simplest actions. 😉
Make this one simple change to your landing pages and watch your conversion soar. 📈
Make sure to bookmark this vid for your next marketing brainstorming sesh. 🙌
#marketing #growyourbusiness #tips #onlinemarketingtips #lifehacks
How did I fit 15 different marketing types into a 90 second video? MAGIC! 🪄✨(Or maybe just some slick editing skills). 😅
Check out ...
Jan 8
How did I fit 15 different marketing types into a 90 second video? MAGIC! 🪄✨(Or maybe just some slick editing skills). 😅
Check out the top 15 ways to grow your biz and make sure to bookmark this vid for your next marketing brainstorming sesh. 🙌
#marketing #growyourbusiness #tips #videomarketing #hocuspocus
May you attract all that is good this year. ✨
#waynedyer #waynedyerquotes #manifestyourdreams #happymoments #lawofattractionquotes ...
Jan 7
May you attract all that is good this year. ✨
#waynedyer #waynedyerquotes #manifestyourdreams #happymoments #lawofattractionquotes #lawofassumption #manifestabundance #positivethinking #successmindset #abundancemindset #inspirationalvideos #motivationalvideo #wordstoliveby #abrahamhicks #lawofattraction
Hey boss! Want to turbocharge your biz? These 4 expert marketing strategies will give you the boost you need:
1️⃣ Don’t be afraid to ...
Jan 6
Hey boss! Want to turbocharge your biz? These 4 expert marketing strategies will give you the boost you need:
1️⃣ Don’t be afraid to send more emails - your customers are waiting to hear from you!
2️⃣ SEO is like a superpower for your online store - invest in it and watch your sales soar.
3️⃣ Paid ads are like a megaphone for your brand - use them wisely and you’ll see results.
4️⃣ Affiliate marketing is like having a team of salespeople working for you - why not give it a try?
Start implementing these digital marketing strategies in 2023 and watch your eCom game go to the next level! 🙌
#ecommercetips
#ecommercemarketing
#digitalmarketingstrategy
#emailmarketing
#seotips
#affiliatemarketingtips
#entrepreneurcoach
#femalefounded
#successprinciples
#girlsbuildingempires
#originalcontent
#explorepage
#startuptips
#onlinebusinesscoach
#hawaiibusiness
#shopifytips
#marketing101
#girlbosstips
#ecom
“I understand” 🙄🥱🙃
#highticketsales #adagencylife #marketingmemes #funnyreel #trendingaudio #itsnotsobad #lipsyncchallenge ...
Jan 3
“I understand” 🙄🥱🙃
#highticketsales #adagencylife #marketingmemes #funnyreel #trendingaudio #itsnotsobad #lipsyncchallenge #workhumor #workmemes #marketingconsultant #bossmindset #explorepage #instagramtipsforbusiness #reelideas #reeltrends #noexcuses #abundancementality #reelschallenge
Oh no I didn’t just expose the dirty little secrets of the ad industry... 🤐😧🤫
#adagencylife #ecom #marketingtips #shopifytips ...
Jan 2
Oh no I didn’t just expose the dirty little secrets of the ad industry... 🤐😧🤫
#adagencylife #ecom #marketingtips #shopifytips #marketingmemes #marketingconsultant #smallbusinesstips #podcastersofinstagram #bloggersofinstagram #highticketsales #smmw22 #hawaiibusiness #googleadstips #onlinemarketingtips #originalcontent #exposé #shopifystore
As the heavy veil of last year lifted today, a sense of peace and happiness filled my soul. 🙏
The magical excitement and wonder of a new ...
Jan 2
As the heavy veil of last year lifted today, a sense of peace and happiness filled my soul. 🙏
The magical excitement and wonder of a new year and a new start enveloped me. ✨
And in that moment, I knew everything would be okay…
As we navigate the unchartered territory that 2023 will bring, may we attract only that which is good and pure into our lives, and embrace the endless possibilities of a new year, filled with vibrant energy and endless opportunities.
Cheers to a fresh beginning. 🥂
May the year ahead bring with it ease, joy and love for all of us. 💕
#2023goals #newyearsresolution #happynewyear2023
Top 10 Reels Of 2022 Countdown ⬇️
Number 1 By Interaction (Likes, Comments, Shares & Saves):
Birthday Outfit
Why I ...
Dec 31
Top 10 Reels Of 2022 Countdown ⬇️
Number 1 By Interaction (Likes, Comments, Shares & Saves):
Birthday Outfit
Why I think it did well:
Ah - The Birthday Dress Dilemma. 😅💃🏼
This post definitely did well when it came to engagement because I asked people to help me pick my Birthday outfit.
These types of “this or that” or “help me pick” videos can do really well on social because EVERYONE has an opinion.
In fact, it’s hard for us to see a post where someone is asking us to help them choose between a few options and NOT express our opinion. It’s just human psychology.
So I definitely recommend testing the “this or that” social media strategy with your posts to help improve your engagement.
PS - I wore 3 of the 4 dresses on my Birthday Weekend Getaway. 😂
Original Post ⬇️
————————————
Eek!! 😬 How am I 40 this week?! 😅
Help me pick a dress for my B-Day dinner! 1, 2, 3, or 4? 💃🏼🥳
#bighairdontcare #thatswhyherhairissobig #minidress #curlycommunity #hairreels #girlswithtats #thisis40 #tryonhaul #birthdaydress #fashionnova
Top 10 Reels Of 2022 Countdown ⬇️
Number 1 By Reach:
Go Best Friend
Why I think it did well:
This is one of my...
Dec 31
Top 10 Reels Of 2022 Countdown ⬇️
Number 1 By Reach:
Go Best Friend
Why I think it did well:
This is one of my fave videos.
It’s short.
It’s funny.
It’s got a good beat from a song that was trending at the time.
It’s relatable workplace humor…
It’s got a plot twist.
I think all those things combined made for a video with viral potential.
The lesson here is that you never really know what posts will take off and which ones won’t.
Don’t talk yourself out of posting because you feel your content isn’t good enough, edited enough, or perfect enough.
Just post!! Seriously, don’t overthink it. That’s the biggest trap.
Perfection is the biggest obstacle to growth for many things, but definitely for social media account growth.
Start studying other accounts in your niche that perform well and use their content as inspiration for your own.
I hope the Top 10 Series has been helpful for you.
If you want free digital marketing trainings, click on the link in my bio to access those.
Here’s to your continued growth into 2023! ✨🥳
Original Post ⬇️
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Gotta get through her 1st 🦁😉
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#gobestfriend #twinnem #coileray #workbestie #wingwoman #worklifebalancegoals #workfromhomemoms #ceolife #ateam #workhumor #adagencylife #marketingmemes #workmemes #funnyreel #workweekhustle #workbelike #hawaiibusiness #marketingexpert #instagramforbusiness #laptoplife #advertisingmemes #bossladylife #zoommeeting #bestteamever #workbelike
Top 10 Reels Of 2022 Countdown ⬇️
Number 2 By Interaction (Likes, Comments, Shares & Saves):
Sweet Dreams Are Made of ...
Dec 31
Top 10 Reels Of 2022 Countdown ⬇️
Number 2 By Interaction (Likes, Comments, Shares & Saves):
Sweet Dreams Are Made of This
Why I think it did well:
This was just a super fun video mashup from my 40th Birthday celebration on Oahu.
Honestly, it wasn’t really anything special 😂, but I think it portrays happy energy and fun and a peak into my personal life that can be interesting to watch.
Having lots of movement, a popular music track with a good beat, and tons of transitions in new locations with different people and outfits likely made it easy to watch through.
And Eek!!! I can’t believe I’ll be 41 in less than 6 weeks. 😬😭😂
Fun fact: My sweet nephew was born at 11:51 pm on my 40th Birthday, just 9 minutes shy of missing the same date.
Having him as my Birthday Twin is honestly the best Birthday gift I’ve ever had. 🥳😭
And even though I’m 40, I definitely feel like I’m 25 still. It blows my mind that I’m that lady who I used to think was so old. 😅
My advice:
Always stay young at heart.
Find reasons every day to smile and play.
Celebrate yourself.
Create special memories with those you love.
I have a feeling 41 is going to open up some real magic for me. ✨
Original Post ⬇️
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Sweet dreams are made of this ✨
📷 @serotonin.photography
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#sweetdreamsaremadeofthis #luckywelivehi #hawaiistagram #thisis40 #romper #hakulei #leipoo #waikiki #hawaiibusiness #girlsweekend #girlswithtats #curlygirlmethod #fashionphotoshoot #birthdayphotoshoot #808life #birthdayweekend #girlsnightout #40thbirthday #wahine #mermaidhair #girlswholiftheavy #bestiegoals #hawaiisbestphotos #hawaiilife #40andfabulous #trendingsongs
Top 10 Reels Of 2022 Countdown ⬇️
Number 2 By Reach:
Peanut Butter Gate
Why I think it did well:
Haha. I ...
Dec 30
Top 10 Reels Of 2022 Countdown ⬇️
Number 2 By Reach:
Peanut Butter Gate
Why I think it did well:
Haha. I honestly have no idea why this video did so well. 😅
I did however notice a few things about it that were different from my other videos:
1️⃣ There was no background music - It was just me talking in my kitchen.
When I look at videos from some of my favorite creators I notice they have no background music, and my videos usually do. So I’m going to try a few more videos without music to see if it helps push my video out more.
2️⃣ There was no fancy editing. It was just a raw video of me talking in my kitchen.
This could have helped it feel raw and relatable.
3️⃣ The content had nothing to do with my niche.
Let’s be honest, there’s nothing really sexy about educational content, and that’s usually what I’m pushing out.
But I notice when I appeal more to what the majority of people want (entertaining content) vs. educational content, it allows me to cast a wider net of people who will be interested in consuming my content.
That being said, I wouldn’t recommend this strategy since it’s only a short-term gain.
As soon as you transition to the content that relates to your niche, those new followers will drop right off.
So I would focus on content that appeals to your niche, but if there are general pillars of concepts or ideologies that you want to touch on that indirectly appeal to your audience, I definitely would include those in your content strategy.
For example, I teach digital marketing tips here, but I also am passionate about mindset, which is loosely related to digital marketing and business growth, so I also post videos on that topic as well since I know my audience likely is into that too.
Hope this was helpful!
PS - We got Peanut Butter back in the stores. 😉
Original Post ⬇️
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Why is no one talking about this??!! 😅
#peanutbutter #operationpeanutbutter
#peanutbuttergate #funnyreels
#originalcontent #skippy #momlifebelike #amazonfinds #costcofinds #targetfinds
Top 10 Reels Of 2022 Countdown ⬇️
Number 3 By Interaction (Likes, Comments, Shares & Saves):
700 Content Ideas in Less Than ...
Dec 30
Top 10 Reels Of 2022 Countdown ⬇️
Number 3 By Interaction (Likes, Comments, Shares & Saves):
700 Content Ideas in Less Than 30 Seconds
Why I think it did well:
This post was just filled with tons of value which lead to a lot of saves.
Sharing a quick win, shortcut or tool your followers can use to either improve the results they are getting or make their job quicker and easier is always a winning strategy when it comes to engagement.
I also used a pretty sensational headline and hook that likely peaked the interest of viewers wanting to learn what the hack was.
And finally, it has been shown time and again that you can improve click-through rates on your headlines whenever you use numbers in them, which is the strategy I used in this post.
I used two different numbers in my hook to grab viewers’ interest:
700 content ideas
Less than 30 seconds
I think all of the strategies above came together for a really well-performing post.
Lesson: Deliver value in your posts and use numbers in your headlines and hooks. 🙌
Original Post ⬇️
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This hack is 🤯
#copywritingtips #ecommercetips #ecommercemarketing #shopifytips #digitalmarketingsecrets #contentcreatortips #bloggertips #emailmarketingtips #socialmediamarketingtips #seotips #hawaiibusiness #onlinemarketingtools #advertisingtips #marketingquotes #conversioncopywriter #digitalmarketingtraining #salescoaching #highticketsales #highticketcloser #salespsychology #influencermarketing #dankennedy #frankkern #russelbrunson #copywriting101 #trendingaudio #explorepage #reelsforbusiness
Top 10 Reels Of 2022 Countdown ⬇️
Number 3 By Reach:
How Many Emails Should I Send A Month?
Why I think it did well: ...
Dec 29
Top 10 Reels Of 2022 Countdown ⬇️
Number 3 By Reach:
How Many Emails Should I Send A Month?
Why I think it did well:
I think this one did well mostly because it used a trending song early on in the trend.
More of my thoughts are in the comments.
Original Post ⬇️
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“I’m scared I’m going to bother my list.” READ ⬇️
This is usually the first thing I hear when I tell small business owners they need to be sending a MINIMUM OF 8 EMAILS PER MONTH.
Straight-up objection.
Why do they have this reaction and 7-figure brands don’t even bat an eye when I mention this?
Because the difference between a 5-6-figure brand and a 7-9 figure brand is that the larger brand has doubled down on an extensive array of marketing channels, of which email is a top priority.
We have 7-figure clients who we are sending emails out for DAILY. Yes, daily. 😱
And guess what?
EVERY SINGLE EMAIL MAKES THEM MONEY. 🤑
And once small business owners start seeing they can increase their revenue by about 30% simply by sending more emails, and without spending a bunch of money on ads, they get comfortable real quick with sending more emails. 🤣
Trust me - it works.
Email marketing has one of the highest ROIs of all the marketing channels available to you.
Don’t believe me?
Okay. Show me a Facebook ad account that consistently gets 30-60X ROAS.
IT DOESN’T EXIST.
But when you’re doing email marketing right, this is the type of returns you are getting.
If you have an established eCommerce brand and haven’t had time to develop your email marketing program yet, I’m going to be radically honest with you…
You are literally SQUASHING the growth of your company.
The good news is we can help!
Check out our email portfolio (in my bio) and if ya like what you see (you will - trust me), fill out the client application inside our portfolio to apply to work with us. ☺️
I’m curious (No judgment - promise)…How many emails are you sending per month?! Let me know ⬇️
#emailmarketingtips #ecommercetips #klaviyo #supportsmallshops #ecommercemarketing #trendingaudio #madeinhawaii #digitalmarketingtipsandtricks #reelsforbusiness
Top 10 Reels Of 2022 Countdown ⬇️
Number 4 By Interaction (Likes, Comments, Shares & Saves):
This Blessed Life
Why I ...
Dec 29
Top 10 Reels Of 2022 Countdown ⬇️
Number 4 By Interaction (Likes, Comments, Shares & Saves):
This Blessed Life
Why I think it did well:
I think this one did well because there is some mystery to it. It opens with me signaling to the viewer to come along, as if I want to show them something.
And then I start running toward the mystery that the viewer is waiting to be revealed, which is timed perfectly with the music.
So as an idea, you can do something very similar where you are signaling for the viewer to follow you as you lead them to something special that you reveal.
It can be a beautiful view like what I did, or a product, service, amazing experience, a person, etc.
Hope this was helpful in planning video content that keeps your viewers engaged and watching!
Original Post ⬇️
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This blessed life. ✨
Did you know expressing gratitude can lead to more joy, motivation, success, and improved health?
Even in the darkest of times, I don’t think there is a day that goes by where I don’t have gratitude in my heart. ❤️
So as you read this, my wish for you is to find one thing you’re grateful for today and to let that blessed feeling sink in. 🙏🏻
Today I’m grateful for:
Friends
Family
The ocean
A business that gives me the freedom to travel
Living in Hawaii
My team
My clients
My health
The epic rainbow I saw this morning…
How about you? What’s one thing you’re grateful for today?
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#halo #beyonce #beyoncechallenge #luckywelivehawaii #hawaiibusiness #hawaiiunchained #roomwithaview #waikiki #dailygratitude #blessedandgrateful #soulsunday #bohofashion #gratitude #successmindset #girlstrip #thisis40 #hoopearrings #bohemiandress #beyonceedit #honolulu #hawaiisbest #birthdayweekend #oceanview #traveldestinations #beautifulplaces #wanderlustwednesday #girlswholiftweights #whatveganslooklike
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