How Much Do Facebook Ads Cost?

How much do Facebook Ads cost

Facebook isn’t just a place to post your beach selfies and scroll through memes. Okay, maybe it is used primarily for that most of the time. But if you have your own business, Facebook can also be a wealth of advertising resources too.  Think about it, there were over 2.8 billion active user accounts on […]

9 Product Photography Tips To Instantly Boost Your eCommerce Sales

photography guide to increase sale

So, you’ve created an eCommerce store, uploaded all of your products, taken the time to finalize pricing, shipping, bundles, juicy, SEO-optimized product descriptions and marketing captions, and the million other things it takes to start a business online. Well, I’m assuming you have – if not, follow me on Instagram for eCommerce marketing tips 101! […]

How to Make More Money from Your Ecommerce Store

How to make more money from your ecommerce store

Recently I had the pleasure of interviewing Desiree Shank of Shopify about how business owners can make more money from their eCommerce stores. Use this blog as a guide to learn how you can make more money from your eCommerce store. You’ll see be seeing your revenue skyrocket! What is Shopify? How Did Covid Affect […]

What is a Marketing Consultant and How Do They Help Your Business?

Hawaii Marketing Consultant

If you are a business owner who has experienced recent growth in your business and you want to continue to increase your revenue this year, you may be looking into different experts and consultants to help guide you in how to best grow your business. One of those experts you may have heard of is […]

What Are The Main KPI’s For Ecommerce Facebook Ad Campaigns

what are the main facebook ad kpis 2021

In today’s world, is there anyone who isn’t on Facebook? This social media giant has become one of the best ways to market and capture new audiences, whether you have a new eCommerce business or an established eCommerce brand. With now over 1 billion users worldwide, Facebook Advertising is no longer just about boosting a […]

KLAVIYO vs MAILCHIMP: Which Email CRM is the best for Shopify?

klaviyo vs mailchimp for shopify

One of the best ways to grow an eCommerce business is through email marketing, and two of the most hotly debated CRM’s are Klaviyo vs Mailchimp. Benefits Of Email Marketing Email marketing can help you track your customers’ behavior and target your efforts at segments specific to the products you are selling. Ecommerce Merchants regularly […]

7 Proven Ecommerce Growth Hacks To Dominate Facebook & Instagram

social media marketing growth hacks for eCommerce

Recently Toccara featured on the popular Ecommerce Marketing Podcast with seasoned business owner and co-founder of Omnistar Affiliate Software,  Arlen Robinson to chat about ecommerce growth hacks that actually work! Watch this insightful video featuring two of the Digital Marketing industry’s most respected and knowledgeable professionals, and learn how your eCommerce businesses can master growth hacking […]

How a Hawaii Baby Clothing Business Hit 7-Figures in Sales in Just 9 Months

7 figure shopify sales marketing

For smaller businesses around the world, scaling up their business is not an easy, straight-forward path. There are many different roadblocks that could be stopping a business from achieving their sales goals, or they might not be investing in the right areas that could lead to growth.  Small business owners can also feel stuck when […]

You Don’t Have To Discount But You Do Have To Do This

discounting alternatives

Discount is a word that’s thrown around a lot in the business and marketing world. Using marketing discounts is a strategy that a lot of businesses swear by. Consumers around the world have become quite accustomed to taking advantage of marketing discounts and deals when they get the chance.  But what if you don’t want […]

The Ultimate Instagram Hashtag Strategy to Grow Your Followers

ultimate instagram hashtag strategy

Oh sis – the struggle is real! You’ve been working hard on creating beautiful graphics, writing witty captions, and making sure your product or service is the best on the market. But, your Instagram followers are just not where you want them to be. You have tried everything you can think of and that number […]